What business blogs are like
Each type of blog serves a different function. If you’ve decided to start a blog, but aren’t yet sure what exactly it might be, this post is for you. Today you’ll learn what types of blogs there are, what they’re for, and what bloggers do with them.
The birth of blogging came from online diaries. People wanted to share their own opinions, experiences, or thoughts online. There were no rules or templates for bloggers who wrote personal blogs.
Today, bloggers who write personal blogs do about the same thing they used to do. Only now it’s much easier to create a blog. For example, you can create a blog on Blogger, WordPress, Tumblr. And you can also make Small Business Blog.
What do personal blogs write about? About everything! Someone talks about hobbies, someone communicates on favorite topics like politics or fashion, someone posts grandma’s recipes, and someone tells how to get a manicure.
Interestingly, now, personal blogs have become more “professional” and now look more like a modern version of lifestyle blogs.
Who is suitable for whom? A personal blog is basically a great excuse to try your hand at blogging. By creating such a “test” version, you can get your first “bumps” and move on to creating a profitable blog if you want to.
How to promote such a blog? Another plus of this type is that you don’t need any special knowledge. All you have to do is find similar blogs on similar topics and agree that you will do guest posts for each other. Guest posts are articles that the blogger writes not for his blog, but for an affiliate blog. This is the most effective way to find new/first time readers.
Business Blog
Go to your favorite online store. There’s probably a blog there. This type of blog is called a business blog. Its purpose is to get closer to your customers and show your credibility. Business Blog Examples can be found below.
What do you write about in business blogs? I will write at once an example. If it is a cosmetics store, readers will probably enjoy a selection of beauty-new products or a makeup lesson. But a nail salon can show how to do nail extensions or removal of shellac. Also suitable for freelancers who want to talk about themselves, to show their work, to find new clients.
That is, in business blogs usually write only on their topic. The best blog for business can be found in this article.
Who is suitable for whom? If you are going to provide any services or sell something, you can start a business blog at an early stage. For example, you’ll soon be launching an online course or selling your book. A business blog is just a great way to get your audience ready to buy in advance.
How do you promote such a blog? A business blog can be used to gather contacts. Subsequently, you can do email newsletters about discounts, good deals, or new products in your store. That is, after creating a business blog it is very desirable to make a subscription form for users where they will leave their contacts. Blog to business is a good investment in your future.
Professional Blogging
Professional bloggers are those bloggers who make money through their blogs. They use different strategies to make money, such as placing banners on their blog, doing mailings with affiliate links or banners, making online products or services, and so on. In general, all their actions are tied to making a profit.
What does a professional blog write about? Popular formats in professional blogs remain reviews and promotional articles. In such blogs, you can often find articles with different product selections. A small business marketing blog can turn into a professional blog.
Who is it suitable for? All those who are going to sell a product or service.
How to promote such a blog? In this case, all methods are good—social networks, blogs, forums and anything else you can use to talk about your blog.